What is Save The Arts?
Save the Arts is a nonprofit organization based in Phoenix, Arizona, dedicated to empowering educators and inspiring students through the arts. They provide arts-specific curricula designed for after-school and out-of-school programs, focusing on underserved communities and communities of color.
What is our Design Challenge?
Arts programs in the Phoenix area, especially in low-income communities, face severe challenges due to:
- Limited funding
- A focus on standardized testing over creative subjects
- Lack of access to resources and trained educators
UX Goal
Our goal is to bring together donors, volunteers, advocates, and educators who are passionate about arts education and connect them with communities throughout the Phoenix area to save the arts!
Team
- Me: UX Designer
- Mentor: Principal UX Designer
Tools
- Figma
- A11y Style Guide
- Zoom
Design Process
Discovery
- Conducted stakeholder interviews 
to understand the organization’s goals and target audience
- Mapped out key requirements 
for functionality and user needs
Peer Analysis
- Analyzed websites of children-focused nonprofits to identify best practices in design and structure
- Reviewed curriculum subscription platforms (e.g., Zumba) for insights into membership signup and payment flows
Sitemapping & Wire Framing
- Created a sitemap and medium-fidelity wireframes
- Conducted client reviews to align on structure and flow
Branding
- Developed a visual identity, including color palettes, typography, graphics, and tone of voice
- Collaborated with the client for iterative feedback to ensure alignment
Design Mockups
- Designed high-fidelity desktop and mobile mockups, focusing on public-facing, non-gated content areas
- Conducted regular check-ins with the client for approval at key milestones
Development
Contracted and collaborated with a developer for Phase 1 site implementation (currently in progress)
